The Indian tea industry is now making use of GIs to help globally promote sale of the product. While Darjeeling has long been registered as a logo and has secured GIs in several countries (including the USA, UK, and a collective mark in the EU), the Tea Board plans to protect teas from Assam and the Nilgiris this year.
The Chairman of the Tea Board, Mr.Basudeb Banerjee, said at the 2nd Global Dubai Tea Forum 2008 that this was a long term goal to further bolster the marketing and sale of the teas, especially since India is such a big player in the World Tea Market.
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