Journalistic Expression or Commercial Shaming? When Media Criticism Meets Commercial Disparagement Law

In a clash between legacy broadcast media and digital watchdog journalism, the Delhi High Court’s ruling in TV Today v. Newslaundry confronts a difficult modern question: when does sharp media criticism become actionable commercial disparagement? Naman Singh writes that while the judgment offers important clarifications on interim injunctions, it leaves unresolved the deeper tension between reputational protection and press freedom. Naman is an LLB (Hons.) student at National Law School of India University, Bengaluru. Having a background in music, film, and media, He enjoys all things at the intersection of IP and law.

Journalistic Expression or Commercial Shaming? When Media Criticism Meets Commercial Disparagement Law

By Naman Singh

The Delhi High Court’s March 20 Division Bench (DB) judgment in TV Today Network Ltd. v. News Laundry Media Pvt. Ltd. arrives at a moment when the Indian media ecosystem is deeply fractured. There exists legacy television news on one side, and subscription-funded digital critics on the other. At the centre of this fracture now, is a new question. What does a court do when your journalists, your shows, and pretty much everything you do as a traditional mediahouse is declared as “shit” by a new-age digital mediahouse? In the present case, the answer is in the form of an interim injunction which results in takedown of content that makes such ‘criticising’ claims. The dispute between TV Today and Newslaundry therefore raises questions on whether media accountability journalism can survive when it comes into contact with commercial disparagement law.

The DB partly allowed TV Today’s appeal, reversing the Single Judge’s (SJ) refusal to grant an interim injunction and directing Newslaundry to pull down specific remarks from their platforms, pendency of the trial. The concern becomes that the judgment, while raising certain important questions, answers only a few in a well elaborated manner, sidestepping some uncomfortably. This post shall attempt to highlight some of these questions while discussing the implications of the judgment in the domain of commercial disparagement and balance of convenience, so far as it concerns the domain of journalistic expression and media criticism.

The Core of The Dispute

At the heart of the dispute, TV Today alleged three things. Firstly, Newslaundry’s use of clips from Aaj Tak broadcasts constituted copyright infringement. Secondly, there was derogatory characterisation of Aaj Tak’s journalism, which constitutes commercial disparagement. Lastly, they alleged defamation by virtue of certain statements about anchors and editorial staff. It is worth noting that it was the copyright infringement allegation that allowed for the second and third issues to stick. The Court shot down a challenge made by the Defendants which claimed that disparagement and defamation were outside the ambit of the Court’s subject-matter jurisdiction (the Court being a Commercial Court). The Court turned down this argument by stating that, as copyright infringement is at the heart of the dispute, the other two issues can be adjudicated by virtue of being part of a “composite dispute.”

With regard to the copyright question, the Court correctly deferred the fair dealing question, acknowledging that it is inherently fact-intensive and cannot be resolved on interim pleadings. That restraint is welcome, particularly given the legitimate role that clip-based media criticism occupies in the public discourse. 

However, the Court’s handling of disparagement and balance of convenience deserves closer scrutiny. The SJ had found a prima facie case of disparagement and defamation but declined an injunction, holding that the balance of convenience and irreparable harm favoured the defendants. The DB disagreed partially, directing the removal of specific statements, while leaving other questions to trial.

The Disparagement Analysis: Mostly Sound, Partly Stretched 

The Court applied the three-part test from Reckitt Benckiser v Gillette, wherein it was held that to constitute disparagement, a statement must specifically denigrate the plaintiff’s product, be likely to be taken seriously, and amount to more than general self-praise. This was supplemented by the intent-manner-effect framework from Pepsi Co. v. Hindustan Coca Cola. In principle, this is the right architecture. However, what must be questioned is whether a disparagement framework that was made for “products” should be applied so mechanically towards media criticism. Neither of the parties to the dispute is involved in the sale of goods or property. Additionally, the statement so made (and the one in question in this dispute) questions and critiques the quality of work and ethics of the organisation that is claiming disparagement.

Notwithstanding the same, where the Court lands is that phrases such as “shit reporters”, “shit show”, and “high on weed or opium” cross from criticism into disparagement because they are not “backed by any independent standards or justifications.” This could have been a defensible conclusion, provided that there were cogent reasons provided by the DB. To aid their claim, one can argue that there is a meaningful difference between saying a broadcast was factually wrong or editorially irresponsible (criticism), and calling its reporters categorically “excrement” (abuse). The Court may be correct that the latter does not ipso facto earn shelter under fair dealing or legitimate commentary. However, this conclusion needed substantiation, which the DB did not provide. The only form in which the Court elaborates its finding is that these terms cannot qualify as “socially beneficial content.” Going further, the Court also stated that these remarks do not contribute any substance to “public discourse” which, as per the DB, could only imply disparaging and insulting the Plaintiff and its journalists. In its current form, this substantiation falls short of being a usable principle. Elaboration on whether the use of the words themselves (and why those words constitute disparagement), or the medium/platform upon which the statements were made, would have created some clarity for the concept of disparagement in the space of media criticism.

Further, the judgment slightly overclaims when it characterises Newslaundry’s entire conduct as reflecting malicious intent. The reasoning here is thin. The Court points to Newslaundry’s negative remarks about Aaj Tak’s coverage of a deceased anchor as evidence of bad faith. However, this collapses the distinction between uncomfortable criticism and legally actionable malice. Media criticism is frequently uncomfortable, even tasteless. Malice, as a legal standard, requires the presence of intention to cause harm or injury and the lack of any justifiable reason behind the act. Therefore, a mere pattern of unflattering coverage would not be enough to constitute malice.

The Court also makes a significant factual finding, holding that the Plaintiff and Defendant are ‘direct competitors’. This too, deserves scrutiny. The defendants argued, not unreasonably, that their subscription-funded model targeting media-literate readers barely overlaps with the plaintiff’s mass-market and advertising-driven television audience. The Court dismisses this by gesturing at the digital media landscape, noting that algorithms push users across various genres. It concludes that differing business models don’t preclude competitive overlap. The logic is correct for today’s time, as convergence is a real thing. What is not, however, is how the Court treats it as self-evident rather than demonstrated. Given that a competitive relationship is a predicate for commercial disparagement, this finding warranted more careful analysis by the Court.

The Balance of Convenience Reversal: Right Result, Built on Shaky Reasoning

This is where the judgment gets most consequential (and also most contestable). The SJ had refused the injunction despite finding a prima facie disparagement case. The reasoning stemmed from the fact that defences of fair dealing and truth required trial examination and thus the balance of convenience (BOC) favoured the defendant. The DB criticised this as conflating the merits of the case with BOC inquiry. That is a valid and fair criticism. Once a court finds prima facie disparagement, the fact that a defendant has pleaded justification or fair dealing cannot ipso facto defeat interim relief. If so were to be allowed, the threshold for injunctions would be escapable by merely pleading a defence.

The Court’s observation here has general value. If such a defence were allowed to defeat injunctive relief at the interim stage, any defendant could evade injunctions simply by raising the defence of justification or fair dealing. This is a sensible principle.

Next comes irreparable harm. The SJ had held that since TV Today had quantified its damages, monetary compensation was available and therefore, harm was not irreparable. The DB, correctly noting that quantification of damages in the plaint is not the same as adequacy of damages as a remedy, builds on the idea that a reputational harm that continues accruing daily is not made reparable simply because one has attempted to put a rupee figure on it. This corrects a genuine error in the SJ’s analysis.

The wonky bit begins here. The DB moves rather quickly to conclude that taking down the offending content causes Newslaundry no ‘disproportionate harm.’ This deserves a pause as an order requiring a media criticism platform to remove specific segments of its programming while the trial is pending (and may take a while to conclude), is not a trivial restriction. The Court does not engage with whether a narrower remedy (such as an addendum disclaimer or a targeted edit) could have addressed the reputational harm without amounting to what is, if looked at functionally, a pre-trial content removal order against an outlet which essentially is a journalistic one. This may have impacts on free-speech, especially when it concerns small and independent channels and journalists, coming in conflict with big traditional media houses. Here  becomes relevant the next part of this piece.

The Bonnard Standard’s Uncomfortable Presence

The Court acknowledges the Bonnard Standard which requires exceptional caution before pre-trial injunctions in defamation and speech cases. The DB also cites the Supreme Court’s Bloomberg v Zee Entertainment case as an endorsement of the same. Yet, having acknowledged the standard, the judgment does not quite grapple with its implication here. The Bonnard standard exists precisely because free speech interests are asymmetrically harmed by pre-trial suppression. Content taken down pending trial (and it cannot be emphasised enough – they may take a while to conclude) is, for all practical reasons and purposes, often suppressed permanently.

The Court’s response is that the statements in question are ex-facie disparaging and beyond legitimate criticism. That may be true of the specific phrases ordered removed. But a more rigorous application of Bonnard would have required the Court to explain why those specific statements could not find refuge even in a framework that is meant to protect free-speech in a firm and robust manner. This is as opposed to the entire videos or broader programming being taken down (such as in this case).

Takeaways (and Hopefully not Takedowns)

The judgment does important work in clarifying that BOC cannot be collapsed into a merits analysis. It also does well on laying that quantified damages do not automatically preclude irreparable harm findings. The specific statements ordered removed are in all honesty, difficult to defend as criticism. It can be easily argued that name-calling, when dressed as journalistic criticism, is still name-calling. 

What the judgment misses is an opportunity to draw a sharper, more principled line between the kind of harsh yet legitimate media accountability journalism that entities such as the Defendant in the case practice, and content that genuinely crosses into actionable disparagement. That line matters enormously. A cleaner doctrinal framework that takes the Bonnard standard seriously and demands more than algorithmic hand-waving on competitive overlap would serve jurisprudence better.

Alas, the trial, when it does arrive, will need to do the hard work that this interim order could not.

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