To begin with, Professor Avi Chaudhuri, a very distinguished Canadian academic will deliver a talk at NUJS on the 29th of January (Room 006: from 3 to 5.30 pm).
His talk is titled “The Psychology of IP Protection and the Role of Technology”. During his talk, he will focus on anti-counterfeiting measures and approaches, why they fail to be implemented by brand owners, and also why certain companies succeed in taking a proactive measure. The talk is based on insights that he has gathered from close to two years of research in India. He will also discuss new technological solutions that are available to combat counterfeiting and piracy, and how they help in IP and brand protection.
He recently did a report for CII on anti-counterfeiting technologies and a short review of this report was carried by Sai Deepak on our blog.
I hope you can make it to his talk, which promises to be very interesting and “multidisciplinary” in tone, given that he is a psychologist speaking on legal issues. If you plan to attend, could you please RSVP me at shamnad[at]gmail.com
The added bonus (and a terrific bonus at that) is that you also get to hear an ace IP litigator, Shwetashree Majumdar speak on the legal aspects around counterfeiting. Shwetashree is the founding partner of an IP boutique based out of New Delhi called Fidus Law Chambers. Prior to this, she had been one of the youngest partners at India’s leading IP law firm, Anand and Anand. And one of our most versatile bloggers here at SpicyIP.
Her talk will complement and follow that of Professor Chaudhuri’s.
Just wanted to let you know that Sai Deepak’s blog article is incorrectly linked. Sorry for posting it on the wrong place earlier.